The Canadian Private Markets Playbook
A plain-English guide to private REITs, MICs, LPs, flow-through shares, and alternative investments — written for Canadian investors who want to understand a private investment before deciding anything.
Private market offerings are easy to find. A way to evaluate them is not.
Exempt market offerings circulate widely: private REITs advertising high yields, MICs describing their income as secured, flow-through shares with tax benefits.
Offering memorandums run long, and the questions they raise cross tax, structure and securities rules. Most of what turns up in a search is American and doesn't apply here.
A framework covers three things: what you're looking at, which questions to ask, and which red flags to watch for.
The Canadian Private Markets Playbook
A plain-English guide to private investments in Canada.
Written for Canadian investors and the exempt market rules under NI 45-106. It covers what to look at in a private deal, and what each part tells you.
The Exempt Market Landscape
What makes private markets different from public securities, and why the rules exist.
Investor Categories
The prospectus exemptions individual investors use (accredited, eligible, the offering memorandum exemption and others) and how each works.
Product Deep Dives
Plain-English breakdowns of private REITs, MICs, limited partnerships and flow-through shares: what they are, how they work, and what can go wrong.
The Due Diligence Framework
A repeatable process for evaluating any private investment. What to look for in an offering memorandum, what questions to ask, and how to spot red flags.
Working with Dealers
What an exempt market dealer must tell you under the Client Focused Reforms.
Tax Considerations
How different structures are taxed, when to involve your accountant, and what changed in recent years (especially for flow-through shares).
Research and education
Alts Insider is a research and education platform for Canadian investors. Its archive covers Canadian private markets from 2019 to the present.
Most material on private markets is American, or comes from the people offering the investment. Alts Insider's is written for Canadian investors, under Canadian rules.
When the investor workspace opens, you can ask for an introduction from there.
Alts Insider launched in 2026, built on an archive that reaches back to 2019.
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The Playbook, by email
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A framework for evaluating private investments.